第二章 招揽回头客：史诗现实主义和战争游戏专营的产生

s- military/; David B. Nieborg, “Training Recruits and Conditioning Youth: The Soft Power of Military Games,” in Joystick Soldiers: The Politics of Play in Military Video Games, ed. Nina Huntemann and Matthew Thomas Payne (New York: Routledge, 2010), 53–66.

8Brian Massumi, Parables for the Virtual: Movement, Affect, Sensation (Durham, NC: Duke University Press, 2002), 40.

9Kevin Roberts, Lovemarks: The Future beyond Brands (New York: powerHouse Books, 2005), 42–43; emphasis in original.

10Alan Webber, “Trust in the Future: Interview with Kevin Roberts of Saatchi & Saatchi,” Fast Company 38 (September 2000), http://fastcompany. com/41364/trust-future.

11Roberts, Lovemarks, 75.

12Roberts, Lovemarks, 79.

13Roberts, Lovemarks, 133.

14Richard A. Grusin, Premediation: Affect and Mediality after 9/11 (New York: Palgrave Macmillan, 2010), 76.

15Massumi is quoted in Mary Zournazi, Hope: New Philosophies for Change (New York: Routledge, 2003), 232–233; emphasis in original.

16Félix Guattari, The Machinic Unconscious: Essays in Schizoanalysis (Los Angeles: Semiotext(e), 2007); Félix Guattari, Chaosmosis: An Ethico-Aesthetic Paradigm (Bloomington: Indiana University Press, 1995); Massumi, Parables for the Virtual; Nigel Thrift, “Remembering the Technological Unconscious by Foregrounding Knowledges of Position,” Environment and Planning D: Society and Space 22, no. 1 (2004): 175–190; Patricia Ticineto Clough, Autoaffection: Unconscious Thought in the Age of Teletechnology (Minneapolis: University of Minnesota Press, 2000); N. Katherine Hayles, “The Traumas of Code,” Critical Inquiry 33, no. 1 (2006): 136–157; Grusin, Premediation.

17Hayles, “The Traumas of Code.”

18Colin Milburn, Mondo Nano: Fun and Games in the World of Digital Matter (Durham, NC: Duke University Press, 2015).

19Colin Milburn, Mondo Nano: Fun and Games in the World of Digital Matter (Durham, NC: Duke University Press, 2015), 56.

20Colin Milburn, Mondo Nano: Fun and Games in the World of Digital Matter (Durham, NC: Duke University Press, 2015), 55–56.

21Colin Milburn, Mondo Nano: Fun and Games in the World of Digital Matter (Durham, NC: Duke University Press, 2015), 56.

22Nicholas Varangis, “From Pixels to Policies,” August 2015, http://artoffuturewarfare. org/2015/08/from-pixels-to-policies/.

23“Washington Think Tank Hires ‘Call of Duty’ Creator to Advise Pentagon on Future Threats to US,” RT, September 28, 2014, http://rt/usa/191296- pentagon-call-duty-advise/. We are grateful to an anonymous reviewer of our manuscript for pointing us in the direction of the work of the Atlantic Council’s Art of Future Warfare project.

24Steven Shaviro, The Cinematic Body (Minneapolis: University of Minnesota Press, 1993), 26–27, 31–32.

25Seb Franklin, “The Cut and the Code: Towards a Digital Economy of Film Edit